Wednesday, February 11, 2009

Tip: Make Your Favorite Moisturizer Last Longer - Metta Murdaya

We just had an amazingly fun and successful event on February 4th with Three Custom Colors makeup line and Red Market Salon NYC, and all I have to say is I'm so excited that even in this cold and freezing New York weather, we had a line out the door before the event started! Having the weather forecast say it was going to be one of the coldest evenings of the year made us anxious that no one would want to trek out for a beauty party. But the anxiety of an empty room became a feeling of excitement when the stream of people arrived! For those who waited in the freezing cold to get in, congratulations and kudos, because 20 degrees is seriously no picnic. We offered free make-overs, skincare consultations, and free hair blow-outs, goodie bags and drinks. Everyone from clients to beauty editors came to revel in a night of primping and pampering. It was really fun. My take-away: Despite the recessional woe-is-the-world news, doom-and-gloom hunker down and save nervousness - let's face it, whenever we can have an opportunity to look and feel beautiful, we'll take it. Beauty and healthy skin inspired confidence - and how to do that now when everyone's watching their wallets? I spoke to a few women who were avid Creme de La Mer fans. They said as much as they loved using it, they didn't want to use so much that it would run out quickly, especially these days!

So their question was how does one get beautiful, perfectly hydrated skin without skimping on their fave pricey and lovely moisturizer? By using our JUARA Tamarind Tea Hyrdating Toner before applying the moisturizer! The toner is the perfect addition to make a favorite moisturizer last longer, since it's a hydrating elixir that soothes and adds oil-free moisture to your skin, addressing the dehydration that we all face, enabling one to use less of their La Mer (or other favorite) moisturizer while acheiving the same results. Unlike the old-school toners which have alcohol and can strip and overdry skin, think of the JUARA Tamarind Tea Hydrating Toner more as the first step to moisturizing rather than the last step of cleansing. Alcohol-free, fragrance-free and filled with a chock of hyaluronic acid and tamarind seed extract to hydrate and increase suppleness of skin, this natural and silky liquid will absorb quickly into your skin. Then you can seal all that goodness with your favorite moisturizer; you won't need as much since the toner has already given your skin a head start with hyrdation. And at $27 a bottle, this no-cotton-ball-needed toner in a pump will go a long way. (Why waste the precious liquid on a cotton ball anyway, we ask?) No need to spend a million bucks to look like it. That's our recession tip!

Does anyone else have any suggestions on how to make their favorite products last longer?
And if you are in NY and would like to be invited to our next exciting party, please sign up on our mailing list here!

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